Nikolay Smirnov at Blockchain Conference Moscow: How to promote ICO using targeted advertising?
What are the special features of ICO promotion on social media and how to find your target audience? These issues will be revealed at Blockchain Conference Moscow by Nikolay Smirnov, the Chief Marketing Officer at HiConversion and a lecturer at Netology Online University.
He will speak within the ‘Development and Marketing’ section and tell the audience how to organize successful ICO promotion using targeted advertising based on the Playkey ICO case study.
The speaker will examine the following aspects:
- features of ICO promotion on social media;
- restrictions, moderation, and white promotion methods;
- engagement and convincement: how to find your target audience;
- scaling of entering international markets.
Nikolay Smirnov promotes and develops products for marketing and targeting specialists as well as PR and SMM managers. The expert focuses on increasing the efficiency of targeted advertising and social media.
He is an author of articles for leading social media portals, including Cossa and ToWave online publications. He speaks on TV as an expert and conducts webinars. Nikolay Smirnov is a permanent speaker at conferences dedicated to brand promotion and online marketing.